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Nadiem Makarim: The Man Behind Gojek

Nadiem Makarim merupakan salah seorang sosok yang dikagumi juga mengispirasi banyak orang di Indonesia. Di usianya yang terbilang muda, ia telah sukses mendirikan startup unicorn pertama di Indonesia. Lalu bagaimana sih kisah suksesnya

  1. Berawal dari rasa frustasi
    Gak ada yang mengira, ide kemunculan Gojek berawal dari rasa frustasi Nadiem sendiri ketika mau menggunakan jasa ojek pangkalan. Kala itu ojek pangkalan seringkali sulit dicari ketika dibutuhkan, belum lagi tarifnya yang sering dipatok terlalu tinggi.

 

  1. Merintis semuanya dari nol
    Ketika ia memutuskan untuk memulai Gojek, tidak ada satu pun investor yang berkenan menyuntikkan dananya. Bahkan Gojek sempat hampir bangkrut. Namun Nadiem tidak pernah putus asa. Ia bersama timnya terus berkeliling dari satu forum ke forum lainnya demi mendapatkan investor. Usahanya akhirnya membuahkan hasil. Di tahun ketiga, Go-Jek akhirnya mendapatkan suntikan dana investasi pertamanya. Kemudian di tahun keempat aplikasinya sudah bisa digunakan masyarakat luas dan sejak saat itu Gojek pun semakin berkembang pesat.

 

  1. Selalu belajar dari kegagalan
    Ketika sedang mengisi sebuah acara, Nadiem mengaku bahwa ia terus belajar dari kesalahan. Ia pun tidak menjadikan masalah tersebut sebagai beban atau stress, tapi ia menjadikan masalah tersebut sebagai bahan pembelajaran agar ke depannya Gojek bisa menjadi lebih baik lagi.

 

  1. Menjadikan Gojek solusi kebutuhan sehari-hari
    Demi membantu para konsumennya agar bisa mendapatkan solusi kebutuhan sehari-hari, Nadiem mengembangkan bisnis Gojek ke jasa antar makanan, salon, cuci mobil dan banyak lagi.

 

  1. Melakukan ekspansi
    Setelah mengukuhkan dirinya di Indonesia, akhirnya di tahun 2018 ini Gojek melakukan ekspansi di negara Vietnam dengan nama GoViet. Bahkan Gojek berencana melebarkan sayapnya ke salah satu negara tetangga yaitu Singapura.

 

  1. Berharap dapat menginspirasi
    Dibalik kisah kesuksesannya ini, Nadiem berharap bahwa keberadaan Gojek dapat menginspirasi banyak orang di Indonesia bahwa teknologi dapat memperbaiki hidup banyak orang. Ia ingin kelak Gojek dilihat sebagai perusahaan yang membuktikan bahwa teknologi dapat memberi pengaruh besar pada ekonomi serta membawa dampak perubahan besar di masyarakat.

    Gambar: dealstreetasia.com

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